Fashion

Attention Copenhagen: A new Miu Miu shopping destination has arrived

By Eleanor Kittle

Miu Miu expands its presence with new retail space in Copenhagen’s Illum department store

For fashion fanatics of Copenhagen, it's time to rejoice as a significant addition has been made to the capital's shopping landscape. On 27th September, Miu Miu unveiled its new, distinctly feminine retail space within the iconic Illum department store – marking the latest step in the brand's ambition retail plans.

Visitors to the store are enveloped in soft blue surrounds, offset by wooden furnishings, limestone flooring and glass finishes to harmonious effect. The calming scene is enhanced all the more by sleek stools and sofas, rendered in a coordinating sky-blue hue. These cosy additions create an enticing ambience, where shoppers can sit, relax and peruse the already available array of ready-to-wear pieces, handbags, and footwear – just in time for an autumnal wardrobe revamp.

Photo: Courtesy of Miu MIu

Photo: Courtesy of Miu Miu