The hallowed halls of tradition collide head-on with the gritty urban landscapes as our favourite tastemakers take on preppy fashion for autumn
Born from the ivy-covered walls of distinguished American universities and prestigious private schools of the 1950s, preppy fashion possesses a certain charm. Its essence lies in impeccable tailoring; polo shirts, oxford brogues, cable-knit sweaters, blazers, chinos – the classics that paint a picture of wholesome academia.
Few designers do preppy fashion quite like American powerhouses Thom Browne and Tommy Hilfiger, whose cardinal checks and pullovers rule supreme in street style. Now, a new guard has adopted their preppy fashion, breathing fresh life into tradition with innovative looks. Looks which fuse audacious patterns and vibrant colours with hallmarks of American academic aesthetics. An aesthetic where plaid and gingham flirt with neon hues while bold geometric prints find their way onto classic, tailored cuts.
Be it old-school Americana, with street stylers sporting sporty cardigans and slacks, or a subverted style seeing the likes of neon pink feathers worn with tartan skirts, this is one look we're coveting in our autumn closet.