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Soulland unveils its new genderless approach to fashion

The first of two spring / summer 2023 presentations for Soulland merges the lines between menswear and womenswear

Soulland serves up a special brew of 1664-inspired pieces

Lovers of both fashion and beer, rejoice: a new limited-edition collaborative capsule stylishly unites the two

"It’s universal in the joy that it brings": Soulland's new collaboration with Hello Kitty

The Danish brand has partnered with Hello Kitty to deliver this season's most cheerful capsule collection

“I need to take a leap of faith to discover what lies ahead”: Silas Adler on leaving Soulland

Following 20-plus years at the helm of the Danish brand Soulland, creative director Silas Adler bows out

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As Soulland re-releases its first ever T-shirt, Silas Adler reflects on a 20-year journey

After two decades, the Danish brand commemorates the special milestone with a re-release of their very first T-shirt. We speak to its creative director to hear how he grew the brand from the roots up

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How I Got Here with Soulland's Silas Adler: “Learn to listen to your heart and your gut"

How 1990s hip-hop culture and a stint working in retail helped this creative director found one of the hottest brands in Scandinavia

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Enter the Scandiverse: These are the Nordic brands minting NFTs and metaverse collectibles

As the metaverse continues to grow, Scandinavian fashion brands are ensuring our avatars are among the best-dressed on the internet

Soulland’s last look for SS22 is an NFT

Soulland's Creative Director, Silas Adler, discusses exploring emotional attachment in a digital age and reveals the brand's non fungible token experiment

Soulland - SS22

Soulland - AW22

For AW22, Soulland expands upon tales told throughout the brand’s history as the label looks towards a bold future

Soulland - AW23

With bonded constructions and hand-crafted prints, Soulland's bell-trimmed autumn/winter 2023 collection rings true with Silas Adler's considered brand of experimentation

Soulland - runway - SS23

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Fairy tale fashion: How to get the perfect Hans Christian Andersen-inspired look

Take a look at the big brands echoing the yarns of Scandinavia’s greatest storyteller

These Scandinavian fashion brands are taking a stand against Black Friday

Black Friday takes place today, and whilst many retailers are offering deals and discounts for customers eager to shop, there are brands who have taken a strong stance against it

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How style maverick Harry Styles is revising gendered fashion

When it comes to introducing fashion fluidity to the mainstream, the ever-iconic Harry Styles is leading the charge

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Could nostalgia be why fashion has a fancy for cartoons?

At first glance, cartoons and haute couture aren't exactly natural bedfellows. But with a bit of digging, you'll quickly discover that designers adore these kooky characters

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4 stand-out inclusive moments from Copenhagen Fashion Week

The status quo has begun to change – we look back at the most diverse moments from the Danish capital

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Everything you need to know about the first-ever Metaverse fashion week 

We’ve seen the runways in Paris and Milan, but now fashion month goes virtual for the first time. This is Metaverse Fashion Week (MVFW), and here is everything you need to know

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A shifting status quo: The most inclusive moments during Copenhagen Fashion Week

Heading towards a more inclusive fashion future, these were the moments from Copenhagen Fashion Week that made us hopeful for more diversity in the industry

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"I couldn't imagine myself with both my arms": Meet rising star model Victoria Hjulmand

The 16-year-old Danish model, who has already walked for the likes of Gestuz and Soulland, is the next-gen face to keep an eye on